Nailed down their ICP
E-commerce that could go viral. So specific price point etc, but need secret. They don’t want this to be taken or public since it demanded a lot of testing.
Improved their offer and increased their pricing
We created a funnel to get people in because people were hesitant with TikTok, especially during the investigations and then they got upsold to high ticket offer.
Acquisition channels
Cold email
Referral Partners
Pipeline reactivation
Nurturing system
Client referral program
Feedback and campaign optimization
Tried different niches, different offers, different campaign, different sales assets, different outreach methods